What is the business model of Housing com?

Housing.com revenue model: Currently, the company’s revenue model is subscription based where landlords, agents, developers, land owners buy display on the site. After that, the company’s data collectors physically verify the property, clicks pictures before putting them up on the portal.

What is brand in marketing?

A brand is an intangible marketing or business concept that helps people identify a company, product, or individual. People often confuse brands with things like logos, slogans, or other recognizable marks, which are marketing tools that help promote goods and services.

What is marketing and branding strategy?

Marketing strategy is shaped both by business strategy and brand strategy. Whereas branding is strategic, marketing is more tactical. Marketing is actively promoting and selling a product or service. It’s about putting the right product/service in the right place, at the right price, at the right time.

Who are the competitors of NoBroker?

NoBroker’s top competitors include Apartment List, ZiffyHomes, Homepilot and June Homes. NoBroker.com is a tech-based brokerage-free real estate platform that makes the real estate transactions efficient.

How is marketing different for affordable housing and conventional housing?

Marketing for affordable housing and conventional housing communities can be surprisingly similar in terms of the outlets and processes that they use. But slight differences in how each property type is marketed can be found in the specific tools used and the amount of legwork required.

Why do we integrate principles and strategies into our marketing strategy suggestions?

We integrate these principles— although not in numeric order —into our marketing strategy suggestions. These principles and strategies strengthen the capacity to move a development successfully through the process by providing direction on how to secure community and stakeholder support. 1 –Inspire Leadership 2

What will affordable housing advertising look like in 2019?

“We’re going to see more advertising where it’s specific to what you’re looking for,” Briggs stated, noting keyword phrases for affordable housing generally include “bonds” and “section 8,” based on the type of populations communities want to attract.