Table of Contents
Who is the biggest competitor to Airbnb?
Airbnb Competitors
- Tripping.com. A leading search engine for vacation rentals, Tripping.com has got over 8 million properties in 150,000 destinations, offering travelers with more than wide variety of unique accommodations especially for the long-term.
- HomeToGo.
- FlipKey.
- OneFineStay.
- Vrbo.
- HouseTrip.
- Casamundo.
- Luxury Retreats.
How does Airbnb differentiate from competitors?
While competitors may have a similar product, Airbnb’s differentiation strategy focuses on the elements of its service that its competitors do not yet have. This may explain why the local companies such as in China, Europe and North America have not yet captured the global reach that Airbnb enjoys (Case-8).
What is Airbnbs competitive advantage?
Key Points. Airbnb is more family and group travel-friendly compared to hotels. In addition, the platform offers better non-urban location listings versus hotels. Airbnb also gains favor from travelers looking for extended stays.
Who is the target audience for Airbnb?
Airbnb Segmentation, Targeting & Positioning
| Type of segmentation | Segmentation criteria | Airbnb target customer segment |
|---|---|---|
| Demographic | Age | 18-60 |
| Gender | Males & Females | |
| Life-cycle stage | Bachelor Stage Newly Married Couples Full Nest I Full Nest II Empty Nest I | |
| Occupation | Students, employees, professionals, senior manager, executives |
Who are Airbnb competitors?
HomeAway. HomeAway has been dominating the industry for many years now and is one of the most famous Airbnb competitors.
Who is Airbnb competitor?
Wimdu : In many Central-European countries such as Germany, the Netherlands, Belgium and Austria Wimdu is the biggst Airbnb competitor.
What is Airbnb like?
Airbnb is a network that connects property owners who have spaces to rent with travelers who are looking for a place to stay.