Is a digital marketing career worth it?

Digital Marketing is best suited to people with a mix of creative and analytical skills. It’s useful to be good with numbers – digital marketing includes a lot of data analysis, so being comfortable with statistics will serve you well.

Is digital marketing the right career for you?

Digital marketing professionals have a slightly better job outlook than the average profession. According to the Bureau of Labor Statistics, job demand in the marketing field as a whole should increase by 10\% by 2026. This increase is higher than the national average for all occupations.

Is digital marketing a good career in 2025?

The McKinsey Global Institute (MGI) report says that the digital marketing industry has more potential to unlock 60-65 million new jobs by 2025.

How to become a successful digital marketer?

Or, you can even become a digital marketing consultant and start a freelancing business. For people wanting to become entrepreneurs, learning digital marketing is imperative. You’d be able to reduce the costs of your business’s promotion, target the right audience, and measure your progress better with the help of this knowledge.

How to create a digital marketing strategy for your business?

First, a separate digital marketing plan is created. This is useful to get agreement and buy-in by showing the opportunities and problems and map out a path through setting goals and specific strategies for digital including how you integrated digital marketing into other business activities.

How many people are still doing digital marketing without a strategy?

Now that number has shrunk to 45\% in latest survey, although that is still quite high, and means almost half are still doing digital with no strategy in place. When we did the research for our Managing Digital Marketing report we were interested to see how this percentage looked for a defined sample.

Is digital marketing a good career option for college students?

As college students on the urge to develop their career, digital marketing can be one of the best available options for them. Digital Marketing is booming so as the demand for the professionally trained digital marketers.