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What is productized service?
“Productize” refers to the process of developing or altering a process, idea, skill, or service to make it marketable for sale to the public. Productization involves taking a skill or service that has been used internally and developing into a standard, fully-tested, packaged, and marketed product.
Why do we Productize?
Productized services allow you to grow your business and serve more customers without doing a ton of hands-on work on each project. Once you productize your service, you can sell it to multiple customers. This may allow your income to grow without drastically increasing your expenses.
How do you Productize an agency?
Five Quick Steps to Productizing Your Service
- Understand your strengths.
- Pick your specialism/niche.
- Understand your clients, their needs, and their pain points.
- Develop service packages that help your agency stay focused on your core services.
- Understand your clients, their needs, and their pain points.
What are productized integrations?
Productized integrations offer thoughtfully-designed solutions for a few repeated use cases, whereas integration tooling helps thousands of users solve thousands of unique problems.
What is software productization?
Productization is the process of converting software for re-use into a product others will find useful whether it is for the retail customer or by another group internal to a company.
What is ClientBolt?
ClientBolt is an all-in-one software tool that helps agency owners, freelancers, and service providers automate their new client acquisition.
What does Productisation mean?
Let’s start off with a definition from Investopedia on “What is productisation?”: “To take a new service, product or product feature – that a company has provided to a single customer or a few customers on a custom basis – and turn it into a standard, fully tested, packaged, supported and marketed product.
What is API productization?
API productization isn’t just about making software available through a developer portal. All APIs in a single developer portal should adopt the same API design and documentation standards so that your API products have some semblance of consistency, like any great product line.
What does Lucas Lee-Tyson do?
Lucas Lee-Tyson is a college student that’s been into digital marketing since he was 15. Today, he manages over $50,000 in ad spend for clients, after teaching himself Facebook Ads through YouTube.
How old is Lucas Lee-Tyson?
He’s name is Lucas Lee-Tyson. He’s 20 years old, and started his venture from a dorm room in Boston. Lucas is master of Facebook ads.
What is product commercialization?
Product commercialization is the process that starts before the product is ready. It involves turning certain ideas and concepts into products that will be accepted by the audience and ultimately bring high profitability. The process involves production, distribution, marketing, and sales.
What are the benefits of productizing your services?
“There are two major benefits to productized services, and they are intertwined: Scalability and leverage. Having a properly productized service means it can be scaled far beyond you, and serve dozens, hundreds, thousands or tens of thousands of clients more than you could do yourself.
What is a productized business?
With that being said, a productized business is when you sell a service that’s packaged. And the delivery of that service is so well-systemized that the company can eventually run without much of your input.
Who should start a productized service?
However, there are a few types of people who are particularly well-positioned to start a productized service: If you’ve been working on your own, doing a certain type of work, like designing websites, copywriting, marketing, engineering, or design, then productization could be a great next step.
What are productized services and how are they different from freelancing?
Productized services differ from freelancing and other types of services because when you come up with your productization plan, you will target a specific type of client and your service will solve a very specific business need. Your clients have a business pain point that your productized service is designed to solve.