What is the meaning of imperial blue advertisement?

What is the meaning of imperial blue advertisement?

Laced with humour and irony, the advertisement depicts how the modern Indian man is constantly trying to impress the opposite sex as well as other men by virtue of his weakness for all things feminine, often landing up in embarrassing and unwanted situations.

What form of advertising is used by Seagram’s Imperial Blue?

The brand Seagram’s Imperial Blue has been built on the back of witty and tongue-in-cheek advertising. (We’ve listed the brand’s ads over the years at the end of this article.)

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What does Imperial Blue make?

Imperial Blue (whisky)

Type Indian whisky
Alcohol by volume 42.8\%
Ingredients Indian grain spirits, Scotch malt
Related products Royal Stag Blenders Pride Chivas Regal 100 Pipers
Website Pernod-Ricard.com/Imperial-Blue

Is Disha Patani in Imperial Blue ad?

Disha Patani Featured in her latest ad on Television in “Men will be Men” Imperial Blue Ad. I’m Sure you will laugh after watching this Video.

Who makes ad for Imperial Blue?

With this new TVC, fans of Imperial Blue would be delighted to see a completely new side of Karan with the classic ‘men will be men’ twist. The film has been directed by the well-known ad film director Abhinav Pratiman and creatively helmed by Ogilvy and Mather.

What color is Imperial Blue?

The color imperial blue with hexadecimal color code #002395 is a medium dark shade of blue. In the RGB color model #002395 is comprised of 0\% red, 13.73\% green and 58.43\% blue. In the HSL color space #002395 has a hue of 226° (degrees), 100\% saturation and 29\% lightness.

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What do you mean by surrogate advertising?

A surrogate advertisement can be defined as an advertisement that duplicates the brand image of one product to promote another product of the same brand. Surrogate advertisements are used to promote and advertise products of brands when the original product cannot be advertised on mass media.

Who is the girl in Imperial Blue ad?

Seagram’s Imperial Blue is back with a fresh take on its ‘Men will be Men’ series. The new campaign features Karan Wahi, who garners significant followers amongst the youth across India.

Who created Imperial Blue ad?

Seagram’s has released its latest film part of the ‘men will be men’ campaign for Imperial Blue. Conceptualised by Ogilvy, the campaign shows quirky ways of how men look to attract the attention of women. This film features actor Karan Wahi. While crossing a road he spots a lady on the other side.

Is Imperial Blue scotch?

A perfect blend of Indian grain spirits and imported scotch malts, Imperial Blue is known for its exquisite smoothness, and is the leading whisky brand of Pernod Ricard India.

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What is men will be men ad for?

The film has been directed by Abhinav Pratiman and creatively helmed by Ogilvy. The ad series excuses problematic behaviour with one explanation, ‘Men Will Be Men. As if just because men are the way they are, women should accept it, and look the other way.

What can you mix with Imperial Blue?

Step 1: Add the Imperial Blue whisky, Lemon Juice, Ginger Liqueur and ice to a cocktail shaker. Step 2: Shake well, and strain the mixture in to a Lowball/Cocktail glass with two-three cubes of ice. Step 3: Garnish with a piece of candied ginger, and enjoy the Ginger Binger!