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What is the penalty for sending unsolicited emails?
If you send commercial emails of any kind, the CAN-SPAM Act applies to you. And if you’re in violation, you could be reported to the FTC and face fines of up to $16,000 for each separate email sent!
What is a non commercial email?
What types of emails fit into these classifications varies from country to country. For example, in some jurisdictions, commercial email could include advertisements or promotions of a commercial product or service, while billing statements and invoices would be considered non-commercial emails.
How do I legally send cold emails?
How to make your cold emails CAN-SPAM compliant?
- Avoid misleading subject lines. Anything clickbaity or deceptive for the recipient is against the act.
- Make sure your “from” line is accurate.
- Give your addressees an easy way to opt out.
- Include your company’s address.
Are B2B cold emails legal?
Yes, you can send cold emails to people at companies under GDPR. Those need to be B2B emails that meet certain requirements. That will be a legal basis to send someone an email without their previous consent to process their data.
Do you need permission to send a commercial email under CAN-SPAM?
It’s a common misunderstanding of the CAN-SPAM Act that you must get permission to send a commercial email. In the US, you do not need permission under CAN-SPAM. But you do need to do the other steps you’ve listed.
What do I need to know about spam laws?
If you send or have someone else send out your marketing emails or messages, you need to know about spam laws. The Spam Act 2003 and the Spam Regulations set out your responsibilities under Australian law. If you plan to send marketing messages or emails, you must first have permission from the person who will receive them.
What are my responsibilities under the SPAM Act 2003?
The Spam Act 2003 and the Spam Regulations set out your responsibilities under Australian law. If you plan to send marketing messages or emails, you must first have permission from the person who will receive them.
What are the anti-spam laws for transactional emails?
A majority of the anti-spam laws around the world are designed to guide the sending of commercial email marketing messages, and they apply to any sort of newsletters, marketing announcements, or promotional campaigns your business might be sending. An area that is largely exempt from these laws, however, is transactional emails.